2014-03-09 11.19.08

Did you know you could moderate your Eventstagram slideshow easily from your phone, whenever you want? With a tap of  a finger, control what gets shown and what doesn’t at your event’s slideshow.

How many types of moderation are there?

There are 2 different ways to moderate your Eventstagram slideshow:

  • Ban certain photos from the slideshow
  • Approve all the photos that will make it on to the slideshow

How do I select what kind of moderation I want?

You can choose between these two options when you are inserting the details of your event here:

eventstagram slideshow moderation

Can I always choose between these types of moderation?

It depends on the package:

  • Free package: no moderation
  • Party package: moderate by banning pictures
  • Professional package: choose to moderate by banning pictures or approving them

How do I access my Eventstagram moderation page?

You can go to Your Events Dashboard, and click on the “Moderate” button to access the moderation page.

eventstagram moderation page

What does the moderation page look like?

When you access it, it will look like this, with a list of all the pictures that have been uploaded with the hashtags you chose. Ban a picture by pressing the red button underneath it. You won’t have to refresh the page for the pictures to disappear from your slideshow!

You can also hide the pictures that have been banned, just hide tweets, or hide photos and videos.

ban eventstagram pictures

Can I moderate the slideshow from the same computer?

You will need a second device, like another PC, a phone, or a tablet. You can quickly access your account and event, and start moderating from there!

 

 

 

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Event promotion is hard work. It takes bags of energy to get the word out there and drum up registrations. Luckily, there are loads of ways you can utilize online tools to help boost interest. Here are seven things you can do to ensure promo success:

1. Online registration

It may seem like a no-brainer but I still see some events that require paper, phone or email registrations. Your attendees must be able to register and pay online quickly and easily.

2. Event landing page

Your landing page should be accessible through a short link like “www.domain.com/eventname”. This way you have a single URL that you can use everywhere to drive traffic. This landing page is where all promotional activities should point to.

3. Social widgets on the event landing page

This makes it easy for others to share your event with their networks. Make it easy for your website visitors to spread the word!

4. Scheduled tweets

Use HootSuite to set up a schedule of tweets that link to your event landing page. Spread out the updates so that they post at different times of the day for maximum exposure. Schedule tweets closer together as they get close to the event to capture those last-minute registrations.

5. Utilize Facebook, LinkedIn and Google events

These networks let you promote events and share them quickly and easily with others. Create events on Facebook, LinkedIn and Google and then link back to your event landing page on your website for registration.

6. Use clear and specific landing page content

Your event landing page should be very specific and give all relevant details about the event, including date, time, location (full address) and, most importantly, should have a very clear description of the event.

7. Post-event promotional videos 

Get your speakers, sponsors and other key people to give you 30-second video promos about the event and post them on YouTube. In the description, make sure there’s a link back to your event landing page.

 

Once you have these seven things in place, you have a framework and a foundation so that you can use other creative means to drive people to your event landing page. All activities should drive traffic to your event landing page. When you’re on the phone telling people about it, you can use the short URL to tell people where to go. Postcards and mailers can use it. Everything points to your landing page.

There are a lot more things you can do to promote your events both online and offline, but this is a good framework to get you started. Promoting your event is not easy, but with a little planning and smart use of online tools, you can maximize your potential for great attendance.

Evvnt enables people all over the world to fill their events utilising the most effective event listing sites on the web. Every minute, with little more than a click, more events and conferences appear in listings, in search engines and on mobile – discoverable by both category and location. With next to no effort customers of evvnt get better attendance, while consumers find events they previously had no idea existed.  

To date customers in 70 countries worldwide have submitted over 500,000 thousand event listings, created over 300,000 live links, and generated 1 million clicks to ticketing and registration pages.

Learn more at www.evvnt.com

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The Cannes Lions International Festival of Creativity is a global event for those working in the creative communications, advertising and related fields. The seven-day festival, incorporating the awarding of the Lions awards, is held yearly at the Palais des Festivals et des Congrès in Cannes, France. In 2014, it ran from the 15th to 21st June. Here at Eventstagram, we were lucky enough to have Cannes Lions as one of our clients and also for a member of our team to go!From celebrities like Bono and SJP, to the leaders within the tech industry, Cannes Festival of Creativity has it all. In today’s post, we will have a look at some of the most exciting campaigns from this year’s winners.

 

1. MegaFon/Asif Khan “Sochi 3D Selfies” Here at Eventstagram, we love a good selfie, which is why our number one favourite at Cannes is the Sochi 3D Selfies. The interactive installation at the Sochi Olympics Olympic turned visitors’ photo booth portraits into enormous 3D images at the games. Even those who couldn’t attend could participate, via booths set up in 30 other Russian cities.We are in complete agreement with Russian telecom brand Megafon about empowering users to interact with brands in a creative way.

 

2. P&G Thank You, Mom | Pick Them Back Up | Sochi 2014 Olympic Winter Games Another Olympic related ad, but this time from P&G. We love this one because it is such a tearjerker and made us all think of the special bond that a mothers love has. It also has all the essential ingredients for an amazing story, from tumbling babies and determined kids to painful disappointment followed by well-deserved triumph which was lapped up by audiences globally. This advert racked up 20 millions views on Youtube, many of these at Cannes it seems!

 

3. Volvo’s Epic Split

Volvo’s Epic Split was surely the most shown ad at Cannes 2014. It kind of has everything. It is totally on brand, showing the incredible suspension of Volvo trucks, it builds apprehension in the audience and it also has Van Damme, doing the splits…on trucks going backwards. Winner all round, bagging two lions and also being a massive industry favourite.

 

4. Chipotle “The Scarecrow”

Chipotle really hit home and also won industry awards with this advert. They also made both a short film and a game, “Meet the industry standard of Pixar.” While the accompanying game also “reinforced the brand message and took it to another level.”

 

5. Harvey Nichols, Sorry, I Spent it on Myself

Created in London’s own Adam & Eve DDB agency, Harvey Nichol’s “I spent it on myself” campaign. Everyone’s guilty fantasy at Christmas, personified in an advert. We love it! 

 Which one of these was your favorite? Ours has to be Van Damme doing the splits…

Here at Eventstagram, it’s all about you and your event. We aim to be one thing less to think about. That’s why we made our slideshows so easy to customize, so you can get it just how you want it! But that’s not all we did. Of course, you will want to view your pictures after the event, and maybe show other people.

In this tutorial, we’ll show you how to customize your Event View Page on Eventstagram in 5 easy steps:

Step 1

Go to the Eventstagram homepage, and log in.

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Step 2

You will be in Your Slideshows Dashboard, where you can see a list of all the slideshows you’ve made with Eventstagram. Here, find the event you would like to work on, and click on the “View” button. In this case, we are taking Hubbub‘s amazing 3-year birthday party as an example.

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Step 3

By default, you will see your finished event’s pictures with all their information underneath, like this.

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Want to customize this view? Check out all the options on the top left of the page for you to make it just as you want.

Step 4. Header

If you want to change what appears at the top of the page,or maybe add a small introduction, press on the “Header” button. Here you can choose one of two headers:

  1. Upload an image for your header. Click “Upload” afterwards
  2. Write a small introduction to your viewing. Click on”Update” when you’re done.

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Step 5. Customize colors

You can mix and match colors on your Eventstagram view page as much as you want, to make it match your logo, or be easier on the eyes.

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And here is the finished result!

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 Do you like this Eventstagram feature? Would you suggest we add some more?

Cannes Lions Festival of Creativity is a truly global meeting place for professionals working in creative communications, from creatives and marketers to technologists and media specialists. In the beautiful location of sunny Cannes, 12,000 people from 94 countries come together to be inspired by seven unmissable days of learning, networking and celebration.

 

The Young Lions Storytelling Academy is part of a new program that selects 35 marketers under 30 to participate in a weeklong program. This program featured classes, workshops and seminars led by industry leaders to hone creative talent, and to master the art of storytelling in advertising. It was lead by academy dean Keith Reinhard (CEO DDB Worldwide) and the academy tutor Mary Lee Copeland. Eventstagram was repesented by myself, Melissa Weston.

 

 

Whilst learning about storytelling is difficult in a sense as it has to incorporate an emotion element, in this course, we were taught about the essentials of a good story – the story spine, an emotional midpoint and a finale. When a brand has a good story, it helps engage audiences by creating a feeling empathy and an emotional attachment to the brand.

We were lucky enough to hear from a selection of inspirational marketers and enthusiastic storytellers on our course. Some of the insights are below:

 

Tweet: Tom Bowman @BBCWorld  Tom Bowman (BBC Worldwide) “Storytelling in today’s media space is about native advertising and multi-mode storytelling. You need to give power to your users.”

 

We also learnt from Susan Bonds (CEO of 42 Entertainment) about the Human Preservation Project, an interactive gaming experience to advertise Wrigley 5 Gum. This involved guerilla marketing, social marketing, YouTube marketing and gamification with QR codes. They truly connected consumers with the brand on an intense new level.

 

Jess Greenwood (Creative Partnerships, Google)  taught us that marketing is moving towards life hacking. Regardless of industry, marketing today is about making the user experience of life more seamless. This is why we shouldn’t just compare ourselves with competitors who offer a similar experience, we should aim to be the best experience that the customer has had that day, regardless of sector.

 

Tweet: @JessGreenwood @Google - Jess Greenwood @Google“Marketing is moving towards life hacking – Making the user experience of life more seamless”

 

Jess also taught us about ‘the uncanny valley‘ and why it is important to be human with your customers, whilst this may mean making mistakes sometimes, robots, free of error, freak people out!

 

Interactive story telling with Microsoft 

It was fantastic during the final presentations at the Cannes Lions storytelling course to express the emotion and storytelling value intrinsic in our product Eventstagram, and how social media screens help brands to tell their story through their fans and customers, particularly in today’s complex media environment. In today’s world, brands need to involve their consumers, rather than just tell them the story in a one way communication method. Microsoft did this by collecting all of the images from the hashtag #MSFTCannes as can be seen below.

 

Microsoft using Eventstagram at Cannes Lions

 

 

Written by: Melissa Weston

Head of Marketing @

Crowd Reactive / Eventstagram/ ii.do

 

 

Nobody is safe from selfie fever, and if you are a social networker, then you will be knee-deep in them! However, you will have to up your game, with all that competition. How to stand out in a sea of selfies, we hear you ask? The answer is: apps!

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Whether you take pictures of anything that moves (or doesn’t), or if you are a part-time official photographer for your family portraits; we recommend you take advantage of your phone and download applications that will help you take better pics, anytime, anywhere.

1. Aviary 

This app is completely free and helps you edit your photos in a simple and fun way. It has the typical features you can find on any app (improve lighting, crop, whiten your teeth) but also has a memes generator and a variety of stamps and frames that you can have plenty of fun with.

2. Mextures

If you want more vintage and old looking pictures, without resorting to Instagram, this application is a good choice for you. You can try out different filters for almost professional results. The only bad thing is that this app costs $2, but why not give it a try?

3. Pixlr-o-Matic

This application has many filters and is super easy to use. It is definitely an excellent choice to take the most original pictures of all your repertoire. It’s free and has become extremely popular lately.

4. Photo Wonder

One of the most fun and complete apps, because it can do almost anything; from whitening your teeth and eliminating acne, to adding frames, stamps and drawings to your photos. It’s perfect for a good selfie but at the same time also to make beautiful memories. The good news? It’s free!

5. Pro HDR

The best way to take selfies is using this free and simple application. Yes, it takes a little longer to take the picture but we assure you it’s worth it. You’ll look super air-brushed and it will seem like you took the picture with a professional camera.

6. Facetune

If you want a quick and easy version of Photoshop, Facetune is the answer. This app allows you to improve the appearance of people highlighting their attributes and erasing all their imperfections. It only costs $3, but the changes are natural and are also super simple to make.

7. PopAGraph

This app is the most colorful of all and is completely free. It allows you to edit your photographs, add color, apply effects, filters and even put them them in 3D!

What app do you use to take your selfies?

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One of the great things about New York is its ability to change every season. And with it, it’s summer festivals, when streets smell of BBQ, and there is great music playing 24/7. That’s when the dozens of New York parks start hogging the limelight, and become stages.

The summer festivals in this city move fast: similar artists, portable toilets, people chilling. Listening to your favorite music in the city that never sleep is certainly an undeniable plus! That’s why many spontaneous festivals pop up. But here are our 5 picks for the upcoming weeks:

5 Summer Festivals You Must Attend If In New York

 

1. Taste of Country Music Festival

 

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One of the USA’s favourite styles of music is invading Catskill, the trendy area of upstate New York. Take in good music, great views, and fresh air in equal doses. It’s a perfect setting for those longing to get away from the hustle and bustle of city life. In addition to country music like Brad Paisley, Dierks Bentley, Hank Williams and Brantley Gilbert, you will find plenty of stalls selling hot dogs and BBQ.

  • When: 13th to the 15th of June
  • Where: Hunter Mountain
  • More information: http://tasteofcountryfestival.com

 

2.Vision Festival 19

 

For jazz lovers and those who want to enjoy future artists before they become too mainstream. This four day event set in the heart of Brooklyn is full of alternative fun people.

  • When: 11th to the 15th of June
  • Where: 509 Atlantic Avenue, Brooklyn
  • More information: http://artsforart.org/event/vf19/schedule

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3. Northside Festival

Some people say that this is a replica of SXSW in Austin. Or the Northside one. Who knows? What is confirmed is that there is rock and punk bands such as Sharon Van Etten or Titus Andronicus performing in combination with lectures and demonstrations of the latest technology. Be there of be square!

  • When: from 12 to 19 June
  • Where: McCarren Park in Greenpoint, Brooklyn
  • More information: http://northsidefestival.com/

 

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4. Central Park Summerstage

Of course, Manhattan’s green lung also has festivals. Lots. From operas to plays, including trendy artists. They provide you will 2 months of formidable entertainment in the heart of the city. You can have a picnic at noon and spend all day there waiting for the concerts to start. Bonus? Most are free. Downfall? Unfortunately, everybody knows they are free, and it’s usually packed.

  • When: June 29 to August 30
  • Where: Rumsey Playfield, Central Park
  • More information: http://www.ohmyrockness.com/venues/central-park-summerstage

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5. Electric Zoo Festival

If country is one of the nation’s favourites, Electric and Dance music is not far behind. In the late summer, Randalls Island will be full of the most popular DJs and bands of the moment like Skrillex, Deadmau5, Avicii, Pete Tong or Moby. This year, it also coincides with Labor Day in New York.

  • When: from 29 to 31 August
  • Where: Robert F. Kennedy Bridge, Randall ‘s Island
  • More information: http://www.electriczoofestival.com/

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Country, Jazz, Rock, Punk, Electro… It sounds cliché but it’s true. In New York you get what you want, when you want.

What other summer festivals have you been to in New York and would recommend?

 

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From his throne at the office, this developer takes care of… erm…everything! From slideshows to wheeling screens around. The rest of us mere mortals have no idea what it is that he does. But what we DO know, is that he can solve anything and everything. From blog hacking, to posing in a kilt for a wedding, Ross is always willing to help out!

1. Where are you from?

 I come from Plymouth, a city known for its continuous precipitations, fireworks competitions and its Hoe

2. What do you do at Eventstagram?

My main role is keeping things running…Just be a developer, really! I keep the websites online, monitor our infrastructure and fix any issues that crop up – day or night. I also help develop new features for Eventstagr.am and ii.do, our new live wedding slideshow company. 

3. Describe yourself in 3 words?

Chilled, connected and hairy.

4. What event would you like to attend?

I’d love to attend the Google I/O developer conference in San Francisco one year – and not just for the free gadgets!

5. How would you describe your team?

A dangerous bunch – they can make things happen! Everyone works their hardest and it’s a pleasure to come in each day to work with them on creating amazing slideshows. 

6. What are your hobbies?

I spend a lot of time coding, but I’m also learning to play guitar.

7. A pet peeve of yours?

People that walk slowly

8. What countries have you been to?

I’ve been to America and Singapore. I’d like to work through Europe someday.

If you would like to have this cool guy as your work colleague, we are looking to hire a PHP Developer at Eventstagram!

Admission Tickets

If you’re a genuine fan, you’ll do whatever it takes to buy tickets and go to see your favorite band or singer. But sometimes, whatever it takes still isn’t enough. Expected sell-out concerts pose a big problem for purchasers, as well as for sellers, that sometimes cannot cope with the huge avalanche of online customers desperately clicking to obtain their tickets as soon as they come out on sale.

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There might be hundreds of thousands of people poised at their computers at 5am, just like you, poised to purchase tickets. You need to be prepared in advance for things like slow loading and error messages.

If you want to go to a concert where you know the tickets will be sold out in a matter of minutes, follow these steps to improve your chances.

1. Set an alarm (or three)

Lock down that date and time in your agenda. Set three alarms:

  1. The day before: to make sure you don’t make plans for the next day at the set time
  2. One hour before: gives you time to get your computer on and make yourself a coffee, while locating where the tickets will be sold on the site
  3. 5 minutes before: so you can adopt the “frantic-click” position a few minutes beforehand

2. Create an online account before

There are some ticket websites that allow you to create your account before buying tickets. If you put in all your personal data like name, email, billing address etc. , it’s quite likely that you won’t have to waste time inserting this information again when it comes to actually buying those tickets. Those split seconds you’ll save might mean you getting your tickets!

Log in a few minutes before the sale. But don’t do that hours beforehand, since some sites have session time-outs and you would only have to sign in again, losing precious time.

3. Get your details down in advance

If nobody asks you for your details when you’re creating your account, be sure they will later. So open up a sneaky Word doc in the background and type up all of your details, so you don’t have to quickly type in your credit card details under pressure, only to get a number wrong.

4. Enlist helpers

Two clicks are better than one. And in this case, seven are even better. Recruit all willing friends and family to sit by you and click away at refreshing the page. Make sure they all have your payment details like you, and that they all create separate accounts.

5. Find ways to get priority or on a waiting list

Take some time to research ways of getting on a waiting list beforehand, or even signing up for priority. For example, O2 priority gives you the chance to purchase some concert tickets 48 hours in advance of the general release.

 

Do you have any other tips for avoiding SOLD OUT disappointment?

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