Tech

Do you remember that day you updated your smartphone’s Facebook app and discovered that they’d finally integrated GIFs? It wasn’t long ago, although GIFs have been around for ages. That’s because it took a long time for Facebook to jump into the GIF bandwagon. Even Mark Zuckerberg himself was reluctant to GIF. But he made up his mind, and we should all get a lesson from it.

Social media walls are fast becoming imperative for event organizers. It’s no longer a question of why, but who.

Who should you work with to ensure a smooth, successful activation?

Well, us. And here’s why:

1. Your wall will be tailor-made

Our team of designers is spread across three different timezones. You’ll snatch up one of them and have a fully-customized social media wall in a matter of hours. Your logo, your colors, your fonts. So it’ll slip seamlessly into the your event.

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2. You’ll be in complete control of moderation

Our smart moderation tool means absolutely no spam. You can set up automated filtering or use our Tinder-style mobile site to approve (or not) each post.

3. We use Eye-fi technology

You’ll probably have an event photographer and it makes sense for their photos to mingle on the big screen with guest shots. A simple memory card switch, and it’s done.
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4. We’ll be on hand at every stage

We care about your event. We want to make sure it’s a success, so we’ll always be available – in the lead up, during and after. Questions? Just pick up the phone. Last-minute changes? It’s the events industry. We get it. So we’ll bend over backwards to get things right.

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5. You’ll get a granular report

Whether you’re an agency or a brand, you’ll want to know how each element of your event performed. Our detailed reporting drills down into engagement rates, which platforms were most active and who your most influential guests were.

We love what we do, and you’ll hear that as soon as you speak to us. So what are you waiting for?
Social media marketing has evolved rapidly since we came along in 2012.
As Eventstagram, we wowed guests with social walls at thousands of events – audience participation for the 21st century. Nowadays, most guests expect to see a social wall whether they’re on a night out or at a conference. It’s a given.
We continue to innovate, creating new ways of bringing social media magic to events.

1. Create a hashtag. Then make sure it gets used

Hashtags neatly collect up everything people are saying about your event. If someone spots a great photo on Instagram, they can tap the hashtag and see 100 other related photos. If it’s an event hashtag, that’ll mean a 360 view of what’s happening, in real time.
In short, they’re vital.
But their potential is often left untapped. Hashtags are splashed on posters and flyers but no real reason is given to use them. You’re asking your guests to market your event, for nothing. Why should they?
Our Experiences give them a reason. With a Hashtag Mailbox, guests can send a real-life postcard to anywhere in the world, with their face on the front. They use the event hashtag, their photos appear on the touchscreen and they can address it to anyone they like.
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Our Polaroid Station gives guests printouts of their hashtagged snaps in seconds and our Social Slots gamify engagement. You need to think outside the box to really capitalise on hashtag culture. Fun incentives can mean big rewards.

2. Invite guests to become part of the story

With a social wall as a centrepiece at your event, you’re openly asking guests to shape proceedings. A big display of tweets and Instagram posts is often expected, now, as an element of any social media marketing campaign. Without a social wall, your event is missing a vibrant and interactive element. (We would say that…)
A social wall brings people and ideas together. It builds a community and encourages sharing and collaboration – it makes everyone want to get involved.
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3. Form long-term relationships

Social media marketing is a two-way street. It’s a conversation that should span the before, during and after of any event. Make sure that you’re thanking everybody kind enough to share your brand with their followers. Make sure you’re answering every question (remember – it’s not just the person asking that’s waiting for you to respond. Their followers, too, might be watching.)
Every member of your crowd is at the centre of a rich social network. Tap into it, and you’re in a social media marketing goldmine.

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In today’s world, technology is at the forefront of and social media has become one of the primary ways that people connect with each other. So, with this in mind, in order to have a successful event marketing campaign, you must embrace social media and strategically implement it to, firstly, create and drive excitement about your event which will lead to ticket sales, then connect with top-notch speakers, and finally – host a great event. Follow the steps below to involve, engage and entertain your guests using technology:

Before Your Event…
Create a hashtag for your event and share it with your guests, speakers, and sponsors beforehand. Make it short and easy to remember and check that it isn’t being used elsewhere. There’s no value in a hashtag if no one uses it so spread the word! Promote your hashtag on your event website, on your marketing materials, in your videos, in your press releases, across your social media channels, etc.

During Your Event…
Encourage people to tweet about the event using the hashtag. Invite them to ask questions for the speakers via tweet – this is also a way to include those who couldn’t attend the event in person. Again, make sure it’s easy for people to know what the hashtag is by ensuring it has a constant and visible presence. You could put it on guest invites or have it showing on a screen.

Go The Extra Mile…
Use EventsTag and install one of our live postcard printing stations at your event. You can brand the postcards with your logo, sponsor’s logo or your hashtag and then print your guest’s photos right there and then!  We also create seamless, live social media slideshows that allow you to capture tweets, photos and videos from your guests and display them live on a screen at your event.

After Your Event…
Once your event is over, EventsTag can provide you with a gallery of all the social posts from your event, which is perfect as engaging and relevant content for sharing with your guests in a follow up email marketing campaign.

 

Use EventsTag At Your Next Event!

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When it comes to using social media to promote events, visuals are key for success. And the number one platform for social media and visuals? Instagram. It has become an increasingly popular way for users to share experiences, and marketers are realizing the power of harnessing the social network to help propel their own marketing efforts, build brands, promote events and drive awareness. We’ve listed five tips below which will help kickstart your marketing efforts on Instagram:

Get Posting

Just like other social media platforms, the key to being successful on Instagram is being active. This means taking lots of pictures or videos and posting them for your followers to see. Decide on a posting schedule and stay inline with your brand or event’s voice – don’t start posting frog memes if your event is a conference for financial investors!

Create A HashTag

The most important element of a successful Instagram marketing campaign for your event is your hashtag. The hashtag you choose will help people discover your event and create awareness. It will also encourage people to upload their own photos to Instagram with your hashtag.

Share Photos

A great way to spark interest on Instagram is to share photos that get people excited about your event. Create a branded Instagram campaign for your event that will outline the types of photos you’ll share. For example, begin sharing photos of the speakers attending your event and sneak previews of the venue. Don’t forget to include the event’s hashtag with every photo!

Host A Contest

If you really want to get people talking about your event online, host an Instagram contest. This will help build more awareness of your event and encourage people to spread the word about your contest (and your hashtag!).  For example, you could ask your followers to share a photo of tickets to your event and include your event’s hashtag. At the end of the contest, choose a winner at random and award them with an extra pass to your event or a free ticket to your networking night. This is a fun way to get people involved with your event, increase engagement and interest.

Take The Next Step

Events are about learning and meeting new people, but more than anything else, they are about experiences that trigger action. Whether it’s an amazing keynote speaker, new friend, or a great meal, a shared experience can go a long way to sparking action at your event (like snapping a photo and uploading it to Instagram). By collecting and displaying these photos at your event, you can immediately increase engagement and encourage participation, expanding the reach of your promoted hashtag and upping the chances that more people in more social networks will see the content from your event. EventsTag allow you to do just that – we create live social media screens that allow you to display all the hashtagged photos and tweets during your event. This is another great way to increase engagement, and it’s entertaining!

 

Click Here To Learn More About EventsTag

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EventsTag is a platform allowing events of all sizes to collate and display the social posts around their event live on-screen. This acts as excellent on-the-day entertainment for your guests and will greatly increase your social media presence.

How To Get Started 

We’ve made it simple, just follow these 3 key steps:

  • Choose a package – we offer a free version, a party package, premium, and professional. You can read more about our packages here.
  • Choose a #hashtag for your event and the social networks you’d like to collect the social posts from.
  • Choose a design and start customising your slideshow using our online service. Remember, this feature is only available with our party and premium packages!

We will then collect all the hashtagged posts and display them live in a beautiful animated slideshow during your event.

How It Will Improve Your Event and Increase Engagement

Alongside a live slideshow is the perfect way to add personalised entertainment to your event. It also increases your social media exposure as your guests will be posting and sharing hashtagged photos before and throughout the event.

Once your event is over, we can provide you with a gallery of all the posts, which is perfect as engaging and relevant content for sharing with your guests in a follow up email marketing campaign.

What’s New?

Our latest product the postcard printing station takes guest interaction to the next level. It is fully managed and ideal for either short-term or permanent installations. Like our slideshows, it can be completely customised to suit your unique brand or event, enabling you to print your guests’ Instagram and Twitter photos onto branded postcards that can then be sent directly from your event to anywhere in the world!

BTW…

If you already have an account with EventsTag, we’d like to say a huge THANK YOU for your support. With your help we’ve collected over 3.5 million posts and photos at over 40,000 events which is an amazing achievement.

If you haven’t made an account yet, now is the time to do so!

Create Your Account And Get Started Today!

Postcard

We Are Happy To Introduce Our Latest Product – The Postcard Printing Station!

The printing station is fully managed and ideal for either short-term or permanent installations. It can be completely customised to suit your unique brand or event, enabling you to print your guests’ Instagram and Twitter photos onto branded postcards that can then be sent directly from your event to anywhere in the world!


How Does It Work?

Step 1 Step 2 Step 3
We collect and print each photo using your customised and branded postcard template. Encourage guests to tweet and post Instagram photos using your event’s unique hashtag. They write a message on the postcard, address it to a friend, drop it in your mailbox. Done!

You Will Love It Because… Alongside a live slideshow, postcard printing is the perfect way to add personalised entertainment to your event. It also increases your social media exposure as your guests will be posting and sharing hashtagged photos before and throughout the event.

Your Guests Will Love It Because… Print photos and snail mail are rare occurrences these days so this is a fun opportunity for them! Guests will have the ability to share their experience at the event with co-workers, friends and family worldwide.


twitter “Thanks @EventsTagHQ for making #MOFILM2015 our best yet…! “

MOFILM took a print station to the registrant’s lounge in 2014 and again, at this year’s SXSW to maximise their social exposure. They added fun props, creating a “photo booth atmosphere” and posted 1000+ customised postcards to over 35 different countries worldwide! They gained a total outreach of 750,000 for the #MOFILM hashtag – a complete success with real results and happy guests!

 

Book A Call To Discuss Your Event Today!

Event marketing tool: EventsTag social media slideshow

The average event planner may be able to handle two tasks, but the best planners can handle ten. Why is this? You could chalk it up to variances in skill, education, passion or drive but there is one constant among all the most efficient event planners: they embrace new technology and understand that it can improve their event. It can also save enormous amounts of time and energy, and as an event planner, you know how valuable that can be.

View packages and chat to us about your next event

With an ever-increasing array of social media tools literally available at our fingertips – it has never been easier or more cost-effective to promote your event and enhance your attendee’s experience. That said, the amount of technology available can be overwhelming so below, we’ve listed 10 of the most effective ways it can be used for event marketing:

 

#1: Create An Event Page or Website 

Creating an event landing page or website is a vital step in your event marketing strategy as it acts as a hub for all things related to your event. Your attendees will want to know what they’re signing up to. So make sure to include the two essential elements listed below:

Here’s your chance to tell potential guests what your event is all about. What will your attendees gain from being there? What will they learn? Who will they hear from? Who will they be rubbing shoulders with? They want to know so make sure you tell them in easily digestible chunks. Events are inherently visual, so include the speaker’s photos and bio and a sprinkling of high-quality images and a video if you have one!

Finally, don’t forget to include a prominent registration form!

If you want to further improve your event page or website, check out this infographic by analytics expert, Neil Patel, on the anatomy of a landing page – it’s easy to understand and will be helpful for anyone new to this! We also recommend checking out Eventbrite – you can create a page without any hassle, and it’s both time and cost-effective.

 

#2: SEO Your Event Page

Search Engine Optimisation is an important part of any marketing mix, helping you appear in front of those who are searching for your topic. Remember, events are a staple of many company’s marketing and lead-generating strategies meaning there can be a lot of competition. Follow these SEO guidelines to optimize your event’s page or website and make sure yours stands out online:

Target relevant and effective keywords when writing your page’s headline and description. Google’s Trends tool is a great indicator of the volume your proposed terms are getting, or if you want to get more in-depth, we recommend using Moz. We also recommend using SocialBro to help shape the language you use in your social media posting.

Linking is important for search engine rankings – include as many relevant links as you can! Don’t forget links to the speaker’s websites, social channels, blogs and your sponsor’s sites. Most importantly, try to get as many links from other sites back to your event page as possible. The value of these are denoted by their ‘domain authority’ – the higher the authority of the domain that is linking to your page, the better. An easy place to start is by linking from social networks back to your page.

To learn more about SEO, see Neil Patel’s advanced guide.

 

#3: Work with Sponsors

Whether you are organizing a conference or a festival, it’s important to foster a connection between your sponsors and attendees. Your sponsors are not only a source of income for the event, but a valuable marketing resource. We asked event professional, Liz King, founder of Techsytalk for her top tips –

“You have to clarify the value that you offer any potential sponsor. Make sure that you have taken stock of the opportunities for sponsors to meaningfully engage with your audience and that you can prove the ROI for them.”

 

 “Spend time getting to know your audience and tracking their demographics, make note of the differentiators between you and similar events, and approach sponsors only when you have this information together.”

 

 “It’s all about networking and making the connection to the right person at the right company. Stay focused on the value that you can offer the company and what goals the company can achieve by partnering with your event. Focusing on the money you need to raise is never the way to a sponsor’s heart.”

As Liz mentioned above, it’s essential to first establish a mutual beneficial relationship – you can do this by asking your would-be sponsor what they are hoping to get out of the event and who their audience is. It’s likely that they want to make sure they have a good ROI in terms of visibility, leads, traffic to their booth, etc. So keep an open mind, and offer them the chance to sponsor a designated area with their logo, or have their logo as a backdrop, or on the opening slide for PowerPoint presentations.

To further increase your event marketing efforts, you should also consider reaching out to potential photo and video partners – agree to promote their services at your event if you aren’t paying for them. If you aren’t on the verge of exhaustion at this point then it’s also a good idea to organise a pre-event dinner and drinks (invite sponsors, speakers and guests) the night before to form important connections and ensure they will work with you again.

You can read more about connecting with sponsors and proving ROI here.

 

#4: Pre-Event Email 

When used correctly, email marketing is a super simple and effective way to promote an event. It can be used to generate awareness and interest, engage with prospective attendees, send traffic through to your event page and keep everyone updated. Follow these guidelines to get you on the road to email success!

Don’t just send one email. You aren’t the only one who is busy and it’s possible that they may have missed your first email so don’t be afraid to send out reminders and follow-ups! Using subjects with wording like ‘Last chance…’ can help your open rates by creating curiosity.

To help with the above tip – create an editorial calendar so that you don’t let too much time go by in-between emails, or send too frequently. As you get closer to your event, your emails should include new speaker announcements, invitations to pre-event activities, links to new blog posts, other general updates.

 

#5: Pre-Event Blogging

Blogging about your up-coming event is an important event marketing strategy, and allows you to share further information with your prospective attendees, and can be used to further generate interest leading up to your event. Follow these easy pre-event blogging tips:

Write your blog posts weeks or even, months in advance. It helps if you brainstorm blog ideas beforehand! What will your attendees be interested in reading about? How about an interview with an event speaker? Or reach out to your speakers and invite them to write a guest post or do a guest-post exchange!

Create and keep a content calendar – this will help in allowing you to think ahead, keep track of your posting frequency, post higher quality content and post it more consistently.

 

#6: Pre-Event Social

Social media networks are an important factor in the success of many businesses, and events. Founder of Techsytalk Liz King elaborates:

Social media has become one of the primary ways that people connect with each other. In order to have a successful event marketing campaign, you have to embrace social media and strategically implement it to attract ticket sales, connect with top-notch speakers, and host a great event.”

So if you want to make the most of the opportunity, there are a few steps you should consider taking when promoting your event on social:

Build an online audience that may become event attendees. Use a tool such as SocialBro to identify users who are interested in the event, and monitor people discussing the event or asking you any related questions.

Establish your event hashtag early! Make it short and easy to remember and check that it isn’t being used elsewhere. There’s no value in a hashtag if no one uses it so spread the word! Promote your hashtag on your event website, on your marketing materials, in your videos, in your press releases, across your social media, etc. Explain clearly that people can interact with the event organisers during the event by using your Twitter handle or with your hashtag.

 

#7: Social During The Event 

On-the-day marketing is a key part of event marketing and using social media for this is extremely valuable because the potential reach is so wide so assign someone to manage your event’s social media on the day. They can share real-time updates using your hashtag, post quotes from the speakers, share photos and more. We also recommend using Hootsuite to save time and energy – it allows you to schedule tweets and posts on a number of channels.

Encourage people to tweet about the event using your hashtag. Invite them to ask questions for the speakers via tweet – this is also a way to include those who couldn’t attend the event in person. Just make sure it’s easy for people to know what the hashtag is by ensuring it has a constant and visible presence. You could put it on their invite or have it showing on a screen.

Visual equals engaging in today’s events so consider using EventsTag! We are a platform that create live social media slideshows that allow will you to capture tweets, photos and videos from your attendees and display them live on a big screen at your event. This acts as excellent on-the-day entertainment and greatly increases your social media presence so overall, a great way to increase your event marketing efforts.

EventsTag also encourages guests to post and share on social networks using your event’s hashtag, and in turn this will maximize the volume and reach of your traffic and the impact of your event.

One of our customers, Kristian Lorenzon, Head of Social Media at O2 has been using EventsTag prior to its recent launch and here’s what he had to say:

“We have used EventsTag on numerous occasions to bring together content from our customers, as well as to communicate with our own staff. The installation at The O2 has proven to be a fantastic way to take our campaigns into the real world, extend their reach and build engagement with our brand. The platform is incredibly intuitive and provides the flexibility to accommodate the breadth of activities we run.”

 

#8: Social After The Event 

The follow-up to any event is very important so get online and make sure no questions are left unanswered; also take the time to reply to any feedback left from attendees.

Go the extra mile by writing a blog post that covered all the key areas of the event and share it on social media alongside any photos or videos you have from the event.

Send thank-you tweets to your speakers, attendees and sponsors!

Remember to keep your Twitter account active even after the event by curating and creating content to share with your followers. This is important if you plan on having any future events.

 

#9: Post-Event Blog Post 

Following your event, a great blog post will continue to drive traffic to your event site and serve as great material for any future event marketing. As it will be a brief recap of the event, it shouldn’t be too difficult to write so get started right away before you forget that amazing quote from the first speaker!

Your post can include a summary of the event and presentations, for example: “What We Learned”. As we mentioned earlier, visuals are important so use a tool like Slideshare and include a gallery of photos and videos from the event.

Search your event hashtag and pull the top tweets from your event – include these in your blog post so those that didn’t attend, know what they missed out on!

If you have used Eventstag and want to authenticate the success of your event, our optional analytics package gives you the granular detail of social activity around your event, including total reach, top influencers and the performance of each social network which may also be of interest to your sponsors and speakers!

Again, don’t forget to include a thank-you list including all your speakers and sponsors.

 

#10: Post-Event Email 

A follow-up email is an easy way to say thank you to your speakers and sponsors, share links to your social channels and a link to your post-event blog post. You can also include an invitation to register for your next event! If you used EventsTag – once your event is over, we can provide you with a shareable gallery of all the social posts and images from the day, which is perfect as engaging and relevant content for sharing with your guests in a follow up email marketing campaign. Learn more about what we do here.


The future of event technology…

As technology evolves and changes how we discover, organise, market and attend our events, it’s inevitable that it will continue to make a huge difference in the way the event industry operates over the next few years. We asked Liz King for her predictions:

“Our attendees connecting with each other more authentically and frequently using social media. Our sponsors and brands will be able to connect with our attendees better by leveraging technology. In some ways, our event planning will become easier because we will be able to use technology to plan and execute our events more efficiently. In other ways, event planning will become more difficult as sponsors and attendees will be looking to hard data to evaluate the success and ROI of their participation. ​This means that the event planning firms you will find the most success over the course of the next few years are those who’ve learned to collect and analyze the data that is housed within our events.”

Many event professionals have been using Twitter, Facebook, Vine, YouTube, etc. to engage their attendees at events. But, as Liz mentioned, it’s becoming increasingly important to collate all that valuable social media content, to be able to measure how this has had a helping hand in the event’s promotion. EventsTag can be very useful with its detailed reporting, and an important difference: your crowd is engaged and entertained by their own content being shown live on a big screen whilst you collect vital data for future event’s. It’s a win-win situation!

 

View packages and chat to us about your next event

 

Also – big thanks to Liz King who took the time to answer our many event-related questions. As a technology-integrated event planner and award-winning blogger, her insight is invaluable and we are pleased to be able to share her knowledge with our readers. Liz will be hosting a top conference for event planners soon – see here for more details about Techsy Talk Live.

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TED (Technology, Education and Design) is a nonprofit organization that gathers innovative thinkers and successful professionals together to share new ideas and present live speeches in conferences around the world, and inevitably leave us in an enlightened state. While the topics of TED range from sciences to world history to the formula of happiness, we have searched and hand-picked three TED talks that we believe will be beneficial and of interest to marketing professionals. These talks will change the way you think about your brand, your customer and your product.

What Physics Taught Me About Marketing

Physics and marketing don’t seem to have much in common, but Dan Cobley is passionate about both. In this marketing presentation, Cobley shows how the laws of physics resemble basic marketing concepts – acceleration equals force over mass, for example. This application of scientific concepts in physics to developing a brand or business shows how marketing can be related to your fields of interest, thereby allowing you to have a much more profound and personal connection with marketing.

 

 

Got A Meeting? Take A Walk

This is a short, highly insightful, and relevant talk to those who spend hours on end at the office. Nilofer Merchant suggests a small idea that just might have a big impact on your life and health: Next time you have a one-on-one meeting, make it into a “walking meeting” — and let ideas flow while you walk and talk.

 

 

How To Get Your Ideas Spread

In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff. Marketing guru Seth Godin spells out why, when it comes to getting our attention, bad or bizarre ideas are more successful than boring ones. Godin professes that marketing that works is less about the actual product, and more about whether you can get your ideas to spread or not. Spread the idea that your product is unique by doing something remarkable. Find out who cares and who is listening.

 

 

Life Lessons From An Ad Man

This compelling and humorous talk tackles the issue of perception and how it formulates our view of things. Rory Sutherland makes the daring assertion that a change in perceived value can be just as satisfying as what we consider “real” value — and his conclusion has interesting consequences for how we look at life.

 

 

How To Make Stress Your Friend

Stress. It makes your heart pound, your breathing quicken and your forehead sweat. But while stress has been made into a public health enemy, new research suggests that stress may only be bad for you if you believe that to be the case. Psychologist Kelly McGonigal urges us to see stress as a positive, and introduces us to an unsung mechanism for stress reduction: reaching out to others.

 

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Technology has changed the way we socialise, the way we consume and in recent years, it has changed the way we organise and attend major events. With today’s ever-evolving event technology and social media tools that are quite literally available at our fingertips, it has never been easier (or cheaper) to promote an event or share content whilst also enhancing and extending the attendee’s experience. Below we’ve listed some of the most prevalent and positive ways technology can affect an event:

Improve Attendance

Once a novelty, social media networks are now an important factor in the success of many businesses, and events. A strong online presence can help spread the word about your event, attract attendees, build anticipation, and it allows you to document and share the event as it unfolds. If you want to maximise on the opportunity then read our previous post on social media here.

More Engaging

Visual equals engaging in today’s events. So it hardly comes as a surprise to know that videos engage between 400% and 700% more than plain text, according to Flimp. In the same way, emails that contain videos will get between 2 and 3 times more clicks than static emails. And the good news is, watching videos is becoming easier and easier, with new technology allowing us to stream easily from tablets, phones, computers and TVs.

Involve The Attendees

Sitting and listening to others speak can become tiresome so involve your attendees by creating a hashtag, and explain clearly that people can interact with the event organisers and speakers during the event by using it. Encourage people to tweet about the event using your hashtag. Invite them to ask questions for the speakers via tweet – this is also a way to include those who couldn’t attend the event in person. EventsTag create beautiful, live social media slideshows that allow will you to capture tweets, photos and videos from your attendees and display them live on a big screen at your event. Once your event is over, we can provide you with a gallery of all the posts, which is perfect as engaging and relevant content for sharing with your guests in a follow up email marketing campaign. Learn more about what we do here.

Provide A New Perspective

At this year’s Consumer Electronics Show, Nick Woodman, the CEO and founder of GoPro spoke about why he believes drones will become a big part of the entertainment and media future, adding that drones are much safer (and affordable) than a helicopter with a crew and large heavy recording equipment. If regulatory hurdles are passed, aerial videos will provide an entirely new perspective for event photography, and would be an amazing way to showcase the sheer magnitude or the overall awesomeness of any event.

Instant Attendee Feedback and Analytics

Instant attendee feedback is like getting real-time thoughts and opinions from event-goers. Many event professionals have been using Twitter, Facebook, Vine, YouTube, etc. to engage their attendees at events. But it’s becoming increasingly important to collate all that valuable social media content, to be able to measure how this has had a helping hand in the event’s promotion. EventsTag can be very useful with its detailed reporting, and an important difference: your crowd is engaged and entertained by their own content being shown live on a big screen. It’s a win-win situation!

 

 

 

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