Capturing Leads

Leads can be either a simple tap to register interest or detailed notes taken by an exhibitor or ambassador. Leads with notes have their own secure access on the EventsTag RFID Platform for sponsors and exhibitors to collect and download leads in real-time.

Tracking Conversations

All links shared via the EventsTag RFID Platform can include UTM tracking when pushed to social channels and email. This will allow you to track conversions on your site that came from the platform and even which user shared the link.

Pre Event

Integrate your Salesforce account into your EventsTag RFID account via the dashboard. This will enable you to automatically create leads in Salesforce for each attendee.

During The Event

Attendees can tap on interactive touchpoints to express interest in products, services or even register for a webinar. Each interaction is tracked in the EventsTag RFID Platform and Salesforce, giving your sales team real-time insight into each leads event journey.

Post Event

Lead data is immediately available in your Salesforce account, reducing post-event follow-up times and increasing sales and customer service.